Like it or not, if prospects are not connecting with you and your business and/or services daily; growth will not happen. If you are looking for UNIQUE and sure fire ways to get customers in front of your business daily, below DIGITAL LUNCH BOX will list ways you can generate new customers and sales this week. These lead generation strategies apply to ONLINE lead generation tips.

So here we go. These are proven places that you can network that will bring you prospects, leads and sales.

  1. Purchase Lead Generation Software – this is a no brainer since it puts you right into new prospects looking at your business each day. There are two types of Lead generation software:

1a. brings you targeted prospects each day that you can call and introduce them to your business.Most lead generation software is tied into Auto responder software that can do the heavy lifting for you.

  1. FaceBook – let’s get serious here. There are about 5 new profiles that are created every 5 seconds. What this means is that each day you should have on your daily checklist to reach out to at least 10 people that you have never spoken to before; engage with at least 10 that you already know.

3.YouTube – Create a YouTube Channel; name it using your first and last name. This will speed up the process of branding yourself and make it easy for people to find you. “Remember people join people and not necessarily companies”. Start doing tutorial videos, tips and reviews and demonstrations. Always include a description on your videos that link back to your landing pages. This will help you drive traffic. Don’t forget to syndicate your videos by posting them on social media, blogs, articles, eBooks, forums and sites that will help you get more traffic

Google+ – This is a great Social Media Platform to get prospects, create branding, syndicate content and gain new followers. Make sure that you are using hashtags. Hashtags are when you add the (#) symbol in front of a key word that you want to be found for. If you have not yet created a Gmail account using your First and Last Name to make it easy for people to find you; do so right now. Then using that Gmail account, create and complete your Google+ profile.

4. Pinterest – Pinterest is a visual social media platform. A great place to add inspirational quotes, pictures of nature, lifestyle and your products. You can also use this to drive traffic back to your landing pages by adding your YouTube training videos. Get new clients and customers by marketing your products, sales, achievements, new team members, and company milestones. You can also use hashtags on Pinterest as well. You can also add the “Pin It” button on your browser so you can add pictures from your blog to drive traffic back to it.

5. Email Marketing – Email marketing will help you to generate sales and new clients even when you are not at your computer. You can use systems called Auto Responders to send emails to your list automatically. The Email marketing software that I recommend is Aweber or Response Magic. Email marketing allows you to build a relationship with your list by providing them with valuable content and tips to the solutions they are trying to find answers for. Doing so will turn your email list into customers that know, like and trust you.

6. Instagram – A social media platform that if used correctly can bring you lots of new clients. Instagram requires an app so you can post pictures, so download this first before getting started. Post pictures and videos to engage your audience; you can use hashtags under your images just like on Google+ and Facebook; which will help your post to be found by others. If you post inspirational quote images, personal lifestyle images, quick how to videos; this will get the most engagement. You can also use Instagram to link back to your capture pages and blog.

7. Twitter – A social media platform that has a search engine built in. Any key phrase you put in will bring up post; that are using that keyword. This is how people find and engage with others who are talking about a specific subject. Be creative here. If you’re a network marketer looking for new customers; then find people who are talking about subjects that you can engage with such as; “recruiting and prospecting tips”, “lead generation”, “health/wellness products”, and “engaging customers”. Another example: if you sell eye lashes, type that into the search box. See what people are talking about? If you see someone looking for them, follow them and start a conversation with them. Do not try to swoop in and make a sell just yet. Build the relationship first, this is key!

8. LinkedIn – A social media platform that has lots of daily visitors and a search engine built in. You can also use hashtags on LinkedIn. If you have not done so already, create a LinkedIn profile using your first and last name and a professional profile picture to make it easy for others to connect with you here. To help you get some traction going, use LinkedIn’s “find connections” feature that connects to your emails to find people that are on LinkedIn that you already know. Do not rush through putting your profile information together. This is an opportunity to shine and can be a huge selling tool for you. Take your time, include your associations, achievements, projects and accomplishments; include them all. Spend time daily reaching out to new people and searching for those who are a good fit for your business. As people accept your connection request, thank them and tell them a little about yourself. Create post daily and give valuable content this will help you with building a following and email marketing as well.

9. Blogging – There is a lot to be said about using blogging for lead generation. It’s very simple to build a blog most companies have templates that are already set up. Unlike times past, blogging is not just for those who love to write; it’s for those who do not love to write. There are systems that will turn your Facebook post into a blog post automatically without you doing nothing. The strategies listed above will help you get traffic to your blog. Post to your blog often then syndicate the content by sharing it to social media, forums, YouTube. Make sure you use blog platforms built for internet marketing this way there is no chance of it getting shut down.

10. Referrals/Getting Content Shared– When you post content online people will begin to share it. Post things that you would want to share. When people share your content acknowledge this by sending them a personal message to say “thank you”. There are times you may have to ask for the “share” in order to get your fans support.

So we can continue with more digital food to fill up the LUNCH BOX.

If you have more to digital food to share just send an email to our team.





Reasons a Marketing Dashboard Is a Must-Have For Your Business


Nowadays, customers are active on several social media networks and search engines. To be successful in business, you have to engage your customers at their favorite online hangouts. Failure to establish a strong online presence at all social networks and websites frequented by your customers can lead to loss of market share. But, therein lies the problem. Within a few short weeks, you could end up having a mountain of customer data to chew on and everything becomes confusing and, hard to manage.

Understanding Marketing Dashboards

Simply put, a marketing dashboard is a visual representation of the most important metrics of your marketing strategy. So, rather than get buried in acres of spreadsheets that you may not be able to quickly analyze and make a decision, you simply view your key performance indicators in a graphical easy-to-digest manner.

The following are six reasons why you should start using a marketing dashboard.

1.     Gives You a Bird’s Eye View

There is so much that happens during the execution of marketing strategy that you might get too focused on one task and fail to appreciate the bigger picture. A marketing dashboard helps you see if the overall objective of the business is being met even as you focus on tactics and campaigns.

2.     Improves Efficiency

A bird’s eye view allows you to notice patterns and trends that you may not otherwise have noticed. These are golden nuggets of information that allow you to tweak your campaigns  in terms of marketing resources. For example, you may notice a slowdown in traffic to your website which could lead you to increase your advertising budget. The result is a leaner more efficient marketing operation.

It is much easier to spot trends and patterns on a bar chart than in rows of numbers. You can also make quick comparisons. Also, one of the advantages of being able to spot a trend is that you can make projections about the future. This helps you plan ahead and execute your vision for the business.

3.     Monitoring and Comparison of KPIs

Key Performance Indicators (KPIs) are metrics used to appraise factors that are vital to business success. They differ from business to business. For example, for a business using its website to drive sales, a KPI could be the conversion rate of traffic from different social media networks. A KPI line graph could be set up to quickly compare which traffic converts better. Thus, if you find that traffic from Facebook converts better than Twitter traffic, you could reduce your Twitter advertising spend and reallocate it to Facebook. This is just one example. There are numerous ways depending on your business that you can monitor and compare your KPI’s and make an timely informed decision.

4.     See the Most Effective Channels

This is closely related to the previous point. With a marketing dashboard you can quickly tell which marketing channel is bringing home the bacon and allocate more resources to it.

5.     Generate Marketing Funnel Graphics

In ordinary use, the word “funnel” is used to refer to a tube or pipe that guides a liquid or powder into a small opening. To understand marketing funnels, you also first need to understand conversion. A conversion occurs on a website when someone takes some action that you want them to take. This could be making a purchase or simply completing a form.

A funnel is a series of steps that a website visitor takes that leads to a conversion.  In online marketing, a simple funnel is typically as follows:

  1. Visit a website
  2. View a product
  3. Add the product to the cart
  4. Make a purchase

A marketing funnel graphic is a visual representation of these steps. It allows you to see the under performing areas of your business and make improvements.

6.     Get Quick Insights into Your Website Visitors

A marketing dashboard can, at a glance, give you quick insights about your target market. For example, you can quickly see the demographics of your website visitors, for example; their countries, their cities, their age, their gender, their language, the technology they use to access your website and much more.  The more you know, the better placed you are to offer products and services that match their needs and wants.


In conclusion, a dashboard is a tool that allows you to see the most important stuff about your business, fast and efficiently. To make the most of data on your dashboard, just make sure that any data on your dashboard is actionable.